Industry veterans Bretton Auerbach and Dan Hunter open Movers Academy with the first — and most consequential — decision every moving company owner will make.
“Welcome to Movers Academy — your go-to series for building and running a successful moving company in just ten minutes a day. No fluff, no theory — only the lessons we learned by doing.
— — Bretton & Dan, LocalMovers.com
01
In this episode
01
Pick a lane
Why trying to serve every customer is the fastest way to run a mediocre moving company.
02
Asset vs. asset-light
Trucks, warehouses, insurance — what you actually need on day one vs. what you can broker.
03
Local vs. long-distance
The operational, pricing, and legal realities of each — and why most owners should choose, not both.
04
Residential vs. commercial
How the customer, the margin, and the cadence of work change everything downstream.
05
Labor-only as a wedge
Why helper-only services are a common, low-capex entry point — and when to outgrow them.